Art Direction and Design for a car that powers dreams.
I was an Art Director and Designer on the Honda Team at RPA. I was primarily on Honda but I got pulled into other clients such as Farmers and AM/PM.
2020 TYPE R INTRODUCTION VIDEO
Art Director- Alex Zakari Copywriter - Steve Stein Editor - Justin Mashouf
On Set
Honda Social
#NAMEYOURCARDAY
This was a social media campaign that I was asked to be a Designer/Animator on. Seven designers/animators were chosen from around the country to create gifs for Honda's Name Your Car Day Campaign. We then responded live to any mention on twitter with a personalized gif. Here are a few examples of what I came up with.
HONDA LOGOS - DESIGN/ANIMATION
ECO QUEST APP
From concept to finish, I am happy to have been part of this project as AD. The idea was to create a new and dynamic way of instructing Clarity Plug-In Hybrid owners on how to use the energy flow system. My partner and I were able to sell through this idea in November and finalize the project this February, a quick turnaround which required a lot of man hours but well worth it.
Art Direction - Alexander Zakari Copywriting - Derek Brezette
TOP 5
Art Direction - Alexander Zakari Copywriting - Steve Stein